For the first time in 14 years, McDonald’s has announced a price increase for their cheeseburgers.
They were originally priced 99p, but the fast food company said that they will now cost £1.19.
They claim that “living through really hard times” and increasing expense pressures are to blame for the price increase.
“We appreciate that any price increases are not good news, but we have delayed and reduced these adjustments for as long as we could,” McDonald’s UK and Ireland chief Alistair Macrow wrote in an email to customers.
“Some pricing stay unchanged, and some will continue to fluctuate throughout our restaurants,” he continued. Although we are aware that any price increases are unwelcome news, we have done everything in our power to minimise and postpone these adjustments.
Other menu items that will cost more include several morning dishes, share boxes of McDonald’s, and large coffees.
This comes after a number of other large firms declared they would be raising prices as a result of the global economic crisis.
Amazon increased the monthly charge for its Prime service by £1, the first increase in 7 years.
Meanwhile, Coca-Cola has recently announced that its global prices had increased by 5%.
The changes McDonald’s revealed have become a talking point on social media.
One user said: “This is an even worse sign of inflation than tracking the price of a Freddo Frog bar.”
Someone else posted: “Won’t be surprised if they raise it twice by the end of this year.”
However, some users have seen the funny side of this story, with one person writing: “Hopefully they invest the difference in Milkshake machines that work.”
