Mattel releases their ‘Weird Barbie’ doll.
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Well now the toy firm that created the well-known Barbie brand has unveiled a trademark doll based McKinnon’s character from Greta Gerwig’s hit ‘Barbie‘ who sends main protagonist Margot Robbie off on her adventure into the real world.
The limited-edition Barbie doll has a hot pink costume that is nearly identical to the one McKinnon wears in the film, as well as facial markings and unusually cut and coloured hair “to emulate a doll that’s been played with just a little too much,” according to Mattel in the product description.
The doll is one among seven items in a larger collection inspired by the blockbuster movie, which also includes a Hot Wheels corvette set and many Barbie and Ken dolls dressed as they did on-screen including Robbie and her on screen partner Ken played by Ryan Gosling.
Lisa McKnight, Mattel’s executive vice president and chief brand officer, said in a statement ‘With the latest editions to the collection, we are offering even more ways for fans to immerse themselves in Barbie Land and celebrate the characters and stories they see on screen.
Barbie continues to be the cultural event of the summer, and as we chart Mattel’s path forward, she will continue to serve as an icon of empowerment and inspiration for generations to come.’
Weird Barbie has a $50 price tag and is currently up for pre-order on the Mattel website. It’s anticipated that the dolls will arrive on or about May 31, 2024.